3+ Carpool Campaign
This was a top-to-bottom rebranding, including reworked logo and promotional campaign. I created a series of outdoor boards, packaging, TV spots and trade show booths. All images were a vector illustrative style which added to the playfulness of an otherwise dry topic.
As a result registration of new 3+ car and vanpools doubled in just three months.
CLIENT
South Florida Commuter Services
AGENCY
Beber Silverstien Group
SCOPE OF WORK
Advertising/TV
Branding
Marketing Materials
Signage
Strategy
Visual Design