3+ Carpool Campaign

This was a top-to-bottom rebranding, including reworked logo and promotional campaign. I created a series of outdoor boards, packaging, TV spots and trade show booths. All images were a vector illustrative style which added to the playfulness of an otherwise dry topic. 

As a result registration of new 3+ car and vanpools doubled in just three months.

 

CLIENT

South Florida Commuter Services

 

AGENCY

Beber Silverstien Group

SCOPE OF WORK

Advertising/TV
Branding
Marketing Materials
Signage
Strategy
Visual Design